In each of the emails you generate, the “Unsubscribe from this list” link is automatically inserted. By clicking on this, the recipient can unsubscribe from the mailing.
This link cannot be removed from the mailing.
If you lay out the mailing yourself, or download an HTML email in Convead, you also need to create an unsubscribe link. It is created like this:
<a href="*|UNSUB|*" style="color: #999999; text-decoration: underline;">Unsubscribe
If you do not create this link, Convead will not let you proceed you to the next step.